SAN FRANCISCO — Google Inc. plans to hire more than 2,000 people around the globe, bumping up its workforce as it expands into new markets and battles for talent with faster-growing rivals.
The world's largest Internet search engine, whose finance chief told investors in September that the industry was waging a "war for talent," has job openings listed for 2,076 positions on its website, according to a Reuters tally on Thursday.
The number of job openings is up nearly six-fold from a similar tally conducted in March 2009.
The hiring spree is taking place alongside a string of more than 20 acquisitions this year that have helped swell Google's ranks to more than 23,300 employees at the end of September, up nearly 18 percent since the beginning of the year.
"We've been ramping up our hiring and the number of open jobs over the course of the last year," Google spokesman Jordan Newman said.
Newman would not comment on the exact number of openings, but said the jobs listings Web page was completely up to date and is carefully monitored.
Google, which controls about two-thirds of the global Internet search market, is looking for new opportunities to grow by branching out into a variety of markets, including Android smartphone software, online display advertising and Web-based productivity software.
Those fledgling forays come as it fends off social-networking giant Facebook, which is challenging Google for online advertising dollars and for engineering talent, as well as iPhone maker Apple Inc. in the mobile market.
This month, Google internally announced plans to give all of its employees a 10 percent raise in 2011, according to media reports, a move that many in the industry interpreted as an attempt to retain its best workers.
Google's current job openings are primarily for engineers and sales staffers, with roughly half of them in the U.S. Some of the jobs were listed as temporary, but most appeared to be full-time positions.
The job listings provide a window into the breadth of its vast operations across the globe, with openings for everything from a University Program Specialist in Senegal to a Building Ambassador at Google's headquarters in Mountain View, Calif.
It lists more than 50 open positions in China, including an Events Manager tasked with raising "awareness and usage" of Google products in the country, as well as a half-dozen recruiters.
That expansion comes about a year after Google relocated its Web search engine to Hong Kong, following a public spat with the Chinese government over its refusal to bow to Beijing's Web censorship requirements.
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